Terms of Reference (TOR) Graphic Designer (Individual Consultant) – South Africa

Terms of Reference (TOR) Graphic Designer (Individual Consultant) – South Africa

Terms of Reference (TOR)

Graphic Designer (Individual Advisor)

South Africa

February 2023

Who We Are

Girl Result is an intercontinental non-financial gain that builds media that ladies want, belief and need. From chatbots to chat displays and Tv dramas to tech, our articles will help adolescent women in Africa and Asia make alternatives and alterations in their lives. We make safe spaces for women, sharing specifics and answering issues about overall health, nutrition, schooling, and associations, empowering ladies with the skills to negotiate and redefine what they are instructed is attainable “for a girl”.

Our get to is 50 million and counting. And we’re working with technology to achieve women at scale so each lady can opt for to be in manage of her physique, wellbeing, understanding and livelihood.

For the reason that when a woman unlocks her electrical power to make various decisions that improve her daily life, it evokes many others to do so as well. She commences a ripple result that impacts her family members, group, and nation.

That is the Woman Impact.

Track record

Around the final 15 many years, Lady Effect has pivoted various periods to serve the demands of adolescent ladies. From advocacy groups to donors, we have played unique roles in battling for gender equality at unique instances. Female Outcome is evolving to grow to be an professional in electronic media and the main driver of desire for services, items and opportunities among adolescent girls in Africa and Asia. Through our portfolio of makes and electronic solutions, we aspire to deal with troubles that girls and youthful women confront by equipping them to adopt and retain new behaviours that will make improvements to their psychological very well-being, sexual and reproductive well being (SRH) and financial empowerment.

Young persons are progressively shifting to use messaging apps, and in 2018 Girl Outcome commenced tests and creating a chatbot as an progressive signifies to reach ladies. Toward this finish, leveraging Artificial Intelligence, we established a “digital massive sister” to give girls a protected, personal, non-judgemental and correct source for data on subjects they never truly feel at ease speaking about in other places.

The chatbot introduced in South Africa in May possibly 2020, focusing on SRH and associations and obtained an overwhelmingly constructive reaction. Now in its fourth year of iteration, and to assure that we are responding to girls’ rising needs in the state, the thematic focus for us this yr, in addition to SRH, is the inclusion of psychological health and fitness literacy and wellbeing.

Scope Summary

Female Influence is hunting for a graphic designer who will perform jointly with our Make team to produce audio-visible articles for our Major Sis model. S/he will be responsible for designing visuals for the Major Sis channels in static, GIF, movement and illustrative formats.

Obligations include things like:

  • Establish an intimate being familiar with of our brand name concept and tone.
  • Remodel and piece jointly photos, texts and illustrations. Copies, vectors and photographs will be delivered.
  • Design and style posts in distinct formats static, GIF, illustrations and movement graphics where appropriate.
  • Operate closely with the Create group in correctly communicating every put up. This will contain revising copies to fit imagery and deciding upon the ideal format in relation to the messaging.
  • Learn and regularly implement Girl Effect’s editorial procedures and values, generation expectations, and safeguarding insurance policies.
  • Promptly report any editorial or safeguarding fears to the Girl Influence Regional Information Director of South Africa.
  • Making operate that is fun, engaging, youthful and bold. The get the job done need to present an understanding of youth developments globally and the resonant youth cultures in the market place we work in.
  • Mobile and person-welcoming for the specialized context of our user. All our articles really should be viewable on lower-close devices. An being familiar with of the challenges of designing for reduced-bandwidth environments and very low-stop phones would be favourable.
  • On acceptance of each style and design or notion, the graphic designer will present GE with a packaged Adobe Illustrator/InDesign/Project file, and GE will retain all mental residence rights.

Envisioned Deliverables

The expert will supply deliverables per the scope of get the job done. This will consist of the subsequent:

  • Work in brand pointers to build layouts that reinforce Major Sis’ design and style and voice via our visual touch factors.
  • Designs will be grouped by subject matter locations and cater to a variety of locations and cultural contexts in South Africa.
  • Illustrates concepts by creating rough layouts of artwork and duplicate regarding arrangement, size, kind dimensions and design, and connected aesthetic concepts.
  • Use tough sketches/layouts for dialogue and coordination with the Written content Staff. – Use Adobe Inventive Suite to prepare aesthetic layouts for clientele.
  • Produce an comprehending of diverse style and design collaterals like social media posts, landing pages, ads, microsites, emailers, etcetera.
  • Producing and providing graphic models for various platforms and media.
  • Coming up with Distinctive suggestions and Layout Concepts in accordance to the material.


The consultant will report to the Regional Information Director of South Africa and the Social Media Supervisor.

Anticipated Commitment

  • The assignment is expected to acquire somewhere around 6 months to entire.
  • The specialist will be anticipated to commit up to 20 several hours every single 7 days on the perform and liaison with the generate crew and other stakeholders.
  • The consultant’s assignment period is from 1st March 2023 to 1st August 2023.

Tentative Timelines:

● Conditions of reference revealed: 10th February 2023

● Deadline for responses: 23rd February 2023

● Task commencement: 1st March 2023

Who You Are:

Expertise and know-how:

  • Fluency in penned and spoken English, as very well as robust conversation competencies to perform collaboratively with a international workforce
  • A deep understanding of Graphic Layout principles and Visible Communications expertise.
  • 3+ several years of experienced visible design and style knowledge
  • Sturdy sense of photographic and illustrated poster structure, resourceful storytelling, artwork path, consumer working experience, motion, and marketing and possess ideation expertise that extend throughout a variety of communication media
  • You have experience in making property for youth brand names, specifically girls. Any working experience in wellbeing-connected written content is a plus.
  • Potent tested working experience conducting similar perform for the Improvement Sector.
  • Capacity to prosper as a collaborator/co-creator – inclined to shape strategies as nicely as build on the ideas of other folks.
  • Very good sense of typography and format aesthetics
  • Fantastic functioning understanding of style resources such as Photoshop, Illustrator, and Figma
  • State-of-the-art Graphic design and style, illustrations, essential understanding of UI/UX
  • Good knowing of Adobe Resourceful Suite.
  • Encounter doing work on habits alter interaction initiatives is desirable
  • Essential motion graphic awareness is an included gain.
  • Experience in making digital information across numerous formats such as static, GIF, movement and illustrative formats.

Attitudes we are looking for:

  • At ease with elaborate organizational buildings and a number of stakeholders
  • Relaxed with shared final decision creating
  • Capacity to be flexible inside of a quick-paced, transforming surroundings.
  • Passionate about making a beneficial difference in the lifestyle of young females and girls.
  • A ‘do-er thinker’
  • Hugely empathetic and context-delicate – capable to balance conflicting wants and priorities decisively
  • Mission-pushed and cares about generating a difference in the lives of young people today and vulnerable sections of modern society

Proposal Submission

Your proposal, should you be intrigued, ought to include

  • Your understanding of the quick and why you come to feel you are very well-placed to suggest us on this
  • Portfolio

    • As element of your application, please incorporate a url or PDF of your portfolio of recent operate, highlighting your qualities and knowledge appropriate to the position, with distinct illustrations of how you work, feel, collaborate, and add to wonderful layout outcomes.
    • Be sure to be aware that we are unable to acknowledge any programs with no a portfolio.
  • Qualifications/CV
  • Spotlight perform (if) carried out in other geographies.
  • **Reference-**Supply at least a few references for identical contracts with a description of the assistance provided and the contract durations of functionality.
  • Breakdown of Costs with relevant taxes and other prices evidently identified in USD. Consultants need to give their day by day or hourly billing fee or their proposed fastened charge for the requested deliverables.

    • All relevant taxes ought to be quoted separately

In the proposal, the bidder have to exhibit an knowledge of the demands described in the RFP and demonstrate how the bidder will meet up with the specifications of the evaluation requirements.

GE is not liable for any charge incurred in the course of the award/contract planning, submission, or negotiation of the award/agreement. All submitted documentation and/or components shall turn out to be and continue to be the house of GE.

VALIDITY of the proposal shall be for 90 times from the day of bid closure.

Analysis Criteria

The criteria in opposition to which proposals will be evaluated are stated down below.

Technological Analysis

  • Interpretation and knowing of this TOR – 10%
  • Portfolio – 25%
  • Showcases suitable practical experience in obtaining carried out former comparable function with related agencies or companies – 15 %
  • Demonstrates an being familiar with and awareness of the geography that Large Sis operates in 10%
  • Practical experience and Qualification, share your CV/Credential- 15 %

Fiscal Analysis

  • Benefit for cash/proposed budget breakdown – 25%

How to Use

Remember to submit proposals, as explained previously mentioned, to [email protected] by 23rd February 2023, 5:00 pm Consume hottest. Be sure to clearly mark your electronic mail with the matter ‘Big Sis Graphic Designer ’‘.’


Applicants are encouraged to ensure that they obviously fully grasp their tax placement with regards to community jurisdiction tax laws provisions.


GE reserves the proper to figure out the structure of the course of action, the variety of brief-detailed participants, the appropriate to withdraw from the proposal system, the ideal to adjust this timetable at any time with out observe and reserves the appropriate to withdraw this tender at any time, with out prior observe and without having liability to compensate and/or reimburse any occasion. GE shall inform ONLY productive applicant(s). The approach of negotiation and signing of the deal with the successful applicant(s) will abide by.


You may possibly be expected to undertake safeguarding checks. Shortlisted consultants will be assessed on our organizational values at the job interview stage. The successful guide will be predicted to adhere to our safeguarding plan. We really encourage you to examine and recognize our safeguarding plan, the govt summary of which can be located Listed here. We have zero-tolerance for all varieties of violence from young children, beneficiaries and workers.

Equal Chances

Girl Outcome Providers is committed to equivalent opportunity no matter of race, coloration, ancestry, religion, sexual intercourse, national origin, sexual orientation, age, marital status, disability, gender, gender identification or expression. We are happy to be an equal option office.

We are fully commited to building an organization that is significantly consultant of and works extensively with the communities that we provide. To this conclusion, owing regard will be paid out to procuring consultancy assistance organizations and men and women with various experienced, tutorial and cultural backgrounds.

How to use

How to Implement

Remember to post proposals, as explained over, to [email protected] by 23rd February 2023, 5:00 pm Consume most recent. Please evidently mark your electronic mail with the subject ‘Big Sis Graphic Designer ’‘.’